QSM – Google Analytics Tracking is an add-on for Quiz and Survey Master that connects your quizzes, surveys, and forms to Google Analytics and GA4. Track starts, completions, drop-offs, and conversions with clean event data. Get deeper insights into user behavior, measure marketing ROI, and optimize funnels without code.
- Seamless integration with Quiz and Survey Master (QSM)
- Supports Universal Analytics (legacy) and Google Analytics 4 (GA4)
- One-click setup with Measurement ID or Tracking ID
- Automatic event tracking: quiz start, completion, and abandonment
- Question-level and page-level event logging
- Track score, percentage, and result outcomes as parameters
- Send custom dimensions and metrics for richer analysis
- Conversion tracking compatible with Google Ads via GA4
- Funnels and user flow insights for quizzes and surveys
- UTM parameter capture to attribute traffic sources
- GDPR-friendly with consent compatibility
- No coding required; works with most themes
- Lightweight and performance-optimized
- Detailed documentation and quick start guide
- Works with popular caching and analytics plugins